The Rat Race of Competing on Price vs. Real Salesmanship

If your customer’s only criteria for buying from you is your price,  along with several other contractors following suite, customers have no other choice. Then it’s a situation where everyone’s racing to the bottom.

The competition is intense at the low end, everyone and his cousin is there.

Then someone with some real sales skills comes along and asks the customer a lot of questions. The customer feels heard, like someone cares – he opens up and shares what’s important, and how he wants this deal to go; essentially telling the sales person everything he needs to know to close the deal.

Sales should more accurately be called “questions and listening.”

Your Next Steps

My mission is to demonstrate that a business embracing practices of kindness, respect and empowerment will be very, very successful and profitable.  

Ready for a new level of success in your business? 

Working with hundreds of companies in over 8,000 meetings for 25 years has shown me if you take the right actions, you will get the best results. The GNA program helps you break free from the exhausting effort to run your business. We offer a step-by-step program helping you to thrive and build the business you always wanted. 

Explore how you can achieve a new level of success in your company, schedule time with me today: