If you’re really serious about your business success, and you’re tired of doing it the hard way, you must have these two things: Alignment and Frequency. Alignment and Frequency are two very important principles for a high performance business culture.
Alignment from all key people on how you’re going to get there and what each person’s specific goals are. Alignment gives you buy in. We know we need buy in because we have all had the experience of trying to push rope.
Frequency – The more frequently those key people focus on their goals and results, the more likely they are to produce those results.